The clinical trial industry has spent years declaring patient-centricity a strategic priority. Sponsors have invested in decentralized trial models, digital tools and patient engagement programs. Yet dropout rates remain stubbornly high, site burden keeps growing and patients continue to report challenges at nearly every stage of the trial experience.
In this webinar, the featured speakers will share findings from a new industry survey of sponsors, CROs and sites examining the gap between patient centricity as an ambition and patient centricity as an operational reality. The data reveals that digital adoption, on its own, has not produced seamless trial experiences. Instead, it has often added complexity: more systems, less integration and more work pushed onto the sites expected to absorb it.
The speakers will share and discuss new research that provides insights into:
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Why urgency around patient-centricity is increasing now, and what’s driving it
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Where the patient journey still breaks down, and which friction points sponsors most underestimate
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How fragmented technology ecosystems end up shifting the execution burden onto sites
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The measurable gap in impact and value between organizations that have deployed patient-centric platforms and those that haven’t
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Steps sponsors and CROs can take to move from patient-centric intent to patient-centric delivery
Register here for this webinar to learn how patient-centricity can reduce site burden and support more effective clinical trial delivery.
Panelists:
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Nisarg Shah, Vice President | Everest Group
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Daniela Duffett, Head of Solutions Consulting, eClinical Services | Suvoda
- Elizabeth Smith, Director of Product Management, Patient Engagement | Suvoda